Are you fully prepared and operationally ready for the European Union General Data Protection Regulation (GDPR)? With the new EU GDPR becoming the minimum standard for the use of customer data by organisations, privacy by design has inevitably become a leading principle of data management.
Whether your organisation is located inside, or outside of the EU you are very likely to be impacted by the GDPR and will need to take appropriate action or risk heavy fines. Non-compliance fees are significant and have two tiers. For breaches of key GDPR provisions fines will be up to 4% of annual global turnover or €20m whichever is the greater. For less severe breaches, such as procedural infringements, these will be up to €10m or 2%.
If you are a data controller, or processor and your data processing activities relate to the offering of goods or services (paid, or free) to, or monitoring the behaviour (within the EU) of, EU data subjects, then you need to find a solution which meets the requirements within the GDPR.
Getting this right should also be an essential element of good customer service. It will put people at the centre of the relationship and can help build customer confidence and trust in your brand. This will enhance your reputation, improve levels of engagement and encourage use of new services and products. It’s one way to set yourself apart from the competition.
Our partners use the ‘Data Stream Manager’ (DSM) to instantly manage and govern the collection and distribution of omnichannel privacy compliant data. Developed by experts in data management, for over 10 years we have built up leading edge experience from hundreds of complex worldwide implementations in best of breed analytics solutions. We have utilised best practices and privacy by design principles then addressed these within the DSM. Now you can control your data across the globe and manage this throughout your organisation in a compliant way, helping you to meet with data protection and privacy legislations such as the GDPR.
As stated in April 2017, by the Information Commissioners Office (ICO):
– The benefits of big data need not come at the cost of privacy.
– Embedding privacy by design solutions into big data analytics can help to protect privacy through a range of technical and organisational measures.
– Under the GDPR, privacy by design – known as ‘data protection by design and by default’ – will become a legal requirement.
“The Data Stream Manager (DSM) in relation to the European Union General Data Protection Regulation (GDPR).”