One stream.
Many business services.
Connect the people, information and services around a business process. Collect once where appropriate, apply the agreed context and rules, and serve each permitted business outcome without rebuilding the operation in another tool.
Start with one process. Measure the work saved. Expand with proven value.
Solutions in business context
One operating model. Different services and responsibilities.
See how the same foundation connects customer journeys, media services and care coordination. Each solution starts from the participants, current context and agreements that should govern the next processing step.
E-commerce
Connected Customer Journeys
Connect events from websites, web applications and native apps with orders, delivery and customer service. Collect and process them under your agreements, so current customer context can serve each connected business service.
News & Media
Audience & Subscriber Context
One stream serves many business services. Process impressions, audience segments and content propensity scores together, and connect permitted context to your ad-serving, editorial and subscription systems as events arrive.
Healthcare
Connected Care Coordination
Connect care coordination events with the patient's situation, the recipient's role and the approved conditions for sharing. Begin with one bounded handover and make its processing and delivery traceable.
Beyond the assembled data stack
Move from connecting tools to running your business agreements.
Web analytics to understand behaviour. A customer data platform (CDP) to assemble profiles. Separate tools for consent, activation and automation. In a composable stack, your team connects these parts and keeps their definitions, permissions and data in sync. Datastreams offers a different starting point: the business process itself.
The work between the tools
Every change becomes a coordination task.
A customer changes a preference. One tool records it, another updates a profile, an automation changes an audience and a service decides what to send. Your organisation must keep the meaning and timing consistent across those handovers, then reconstruct the evidence when asked.
The operation in streams
The agreement drives the next processing step.
Bring processing to the data. Keep the person's context, permitted purpose, business rules and destinations in an executable agreement. The runtime applies the approved rules as events arrive, delivers the permitted outcomes and retains data and evidence according to your policy.
Analytics, customer context and orchestration become capabilities within the operation. Your team can spend less effort maintaining the connections between separate products.
Begin with one process alongside your existing systems. Replace the connections and tools whose work is covered and validated, then extend the same approach to more services. The same input, context and approved rule version produce the same rule-based result.
The business value
Spend less effort keeping data and services aligned.
Your guidelines become executable agreements for collecting, processing, sharing and retaining information. The runtime applies them to connected operations, keeping business context and services together as data flows.
Less integration work
Connect compatible endpoints at runtime. Reuse processing agreements across services, reducing custom connections and separate automation tools for the work covered by your streams.
Less coordination work
Keep the agreed rules and responsibilities with the operation. Teams and connected partners can work from the same approved definition as personal context and business needs change.
Less audit preparation
Inspect the context, applied rule version and processing outcome together. Reduce the work of reconstructing evidence across systems when reviewing data use or preparing an audit.
Start with one process. Measure integration and change hours, coordination effort, software costs and audit preparation before and after. Include platform and transition costs, then expand where the savings are demonstrated.
Your streams. Your APIs. Your interfaces.
Build the experience around your business.
Each stream offers an API: a controlled connection through which an application uses the information and actions your rules make available. Define that contract around your business context, then build the customer portal, employee workspace or partner service you need.
1. Your agreements define the operation
Specify the information, purpose, permissions, processing and retention. The stream executes the approved rules and records the relevant outcome.
2. The API exposes permitted capabilities
Describe what an application can request or submit and the conditions that apply. The runtime checks identity, authority and current context when processing a request.
3. Your interface shapes the experience
Choose your framework and use AI to help build the interface. Reuse the stream's contract instead of implementing the same processing rules in every screen or application.
One order, three experiences
Different interfaces. The same agreed operation.
A customer portal shows delivery progress. An employee workspace offers the permitted recovery actions. A delivery partner submits a status update. Each uses the information and actions allowed for its role, connected to the same order context and processing agreements.
If compensation requires approval, a newly built interface cannot remove that condition. The runtime evaluates the request against the approved rule, regardless of which interface submitted it.
Your business context shapes the API contract. Your interface can evolve without rebuilding the underlying processing agreements.
AI can accelerate interface development; the application still needs authentication, contract integration and testing. Connected supplier systems retain their own interface constraints. The flexibility comes from separating your business operation from those interfaces and from the screens people use.
From one process to a connected network
Keep the first step small and the outcome measurable.
You can start alongside existing systems. Agree the operational boundary and confirm which work and tools the streams will replace before expanding.
1. Agree the operation
Choose a recurring problem, its owner and the participants. Define the information, personal context, permitted actions, retention and exception handling.
2. Connect and validate
Connect compatible endpoints at runtime. Test normal events, changed permissions, missing information and delivery failures against the approved agreements.
3. Measure and expand
Compare integration effort, coordination and evidence preparation with the baseline. Reuse validated agreements as you add services and participants.
Which process creates the most avoidable work?
Bring the process, the participating services and the rules they should follow. Together we define a practical first operation and how to evaluate it.
Discuss your process